Andrea Fuelleman Featured in Bloomberg Law Article

Intellectual Property partner Andrea Fuelleman was recently featured in a Bloomberg Law article, “Rebel’s Bankruptcy Only Stalls Van Leeuwen Judgment.”

The case highlights the significant business risks that can arise when product packaging and branding create consumer confusion in the marketplace. With a $23.8 million judgment, an injunction, and ongoing bankruptcy and appellate proceedings at stake, the dispute serves as a reminder that intellectual property issues can have far-reaching operational and financial consequences.

As Andrea notes, businesses entering competitive markets should conduct thorough trademark and trade dress reviews, along with market research, before launching new products or packaging. Taking proactive steps upfront can help protect brand investments and reduce the risk of costly disputes down the road.

Click here to learn more about this case, read the full article here (subscription may be required).